Frank Newbould (1887 – 1951)
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HAMBURG VIA GRIMSBY Frank Newbould (1887 – 1951) M/A202 © Science & Society Picture Library
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EAST COAST TYPES NO. 2 SCOTTISH FISHER LASS C1925 Frank Newbould (1887 – 1951) M/X33 © Science & Society Picture Library
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KINGSTON BY TRAM 1925 Frank Newbould (1887 – 1951) M/B81 © TfL from the London Transport Museum Collection
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HOPS 1922 Frank Newbould (1887 – 1951) M/A200 © TfL from the London Transport Museum Collection
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ORIENT LINE CRUISES Frank Newbould (1887 – 1951) M/A203 © Science & Society Picture Library
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THE CACTUS HOUSE, KEW GARDENS 1922 Frank Newbould (1887 – 1951) M/B80 © TfL from the London Transport Museum Collection
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EAST COAST TYPES NO. 3 THE LOBSTERMAN C1925 Frank Newbould (1887 – 1951) M/A201 © Science & Society Picture Library
Frank Newbould was born in Bradford, Yorkshire and studied at the local art school. He is chiefly known for his bright colourful travel posters, and was one of the leading poster designers of the 1920s whose style continued the tradition of flat pattern making already established by artists such as John Hassall. Although reduced to the essential elements, Newbould’s work always retained recognisable elements of the landscape or locality. His work combined some of the discoveries of Post Impressionists painters with the economic language of poster design. He died in London 24 December 1951.
Glossary
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Design
The arrangement of elements or details in an artefact or a work of art.
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Landscape
Landscape is one of the principle genres of Western art. In early paintings the landscape was a backdrop for the composition, but in the late 17th Century the appreciation of nature for its own sake began with the French and Dutch painters (from whom the term derived). Their treatment of the landscape differed: the French tried to evoke the classical landscape of ancient Greece and Rome in a highly stylised and artificial manner; the Dutch tried to paint the surrounding fields, woods and plains in a more realistic way. As a genre, landscape grew increasing popular, and by the 19th Century had moved away from a classical rendition to a more realistic view of the natural world. Two of the greatest British landscape artists of that time were John Constable and JMW Turner, whose works can be seen in the Tate collection (www.tate.org.uk). There can be no doubt that the evolution of landscape painting played a decisive role in the development of Modernism, culminating in the work of the Impressionists and Post-Impressionists . Since then its demise has often been predicted and with the rise of abstraction, landscape painting was thought to have degenerated into an amateur pursuit. However, landscape persisted in some form into high abstraction, and has been a recurrent a theme in most of the significant tendencies of the 20th Century. Now manifest in many media, landscape no longer addresses solely the depiction of topography, but encompasses issues of social, environmental and political concern.